Senior-led digital marketing for UK & US businesses

Pinterest Ads

Pinterest ads

Pinterest Ads Agency for Brands People Plan Around

Shaw Advisory is a Pinterest ads agency for small businesses in the UK and US. People use Pinterest to plan what they will buy and book next, from kitchens and gardens to weddings and treatments. We put your business in front of them at that planning stage, with promoted pins and tracking set up so you can see which ideas turn into enquiries and sales.

Pinterest ads agency mockup: a promoted pin in search results and a pin close-up on two phones

What does a Pinterest ads agency do?

A Pinterest ads agency plans and manages paid campaigns on Pinterest. That covers keyword and interest research, pin design and copy, campaign setup in Pinterest Ads Manager, tracking with the Pinterest tag and Conversions API, budget management and reporting. Pinterest ads suit visual businesses whose customers plan ahead, such as home improvement, interiors, weddings, beauty, fashion and food. To see how Pinterest fits alongside Meta, Google Ads and SEO, visit our digital marketing services page.

What is included

Pinterest ads management, done properly

Everything needed to run Pinterest ads that reach people while they plan, and are measured and improved every week.

Keyword & interest research

Research into what your customers search and save on Pinterest, turned into keyword and interest targeting.

Pinterest tag & Conversions API

Pinterest tag, Conversions API and key events set up and tested, so leads and sales are measured.

Pin design & copy

Tall, clear pin designs and short video pins with titles and descriptions written to be found in search.

Landing pages & offers

Mobile landing pages and offers that match the pin, so people who click find exactly what they expected.

Retargeting

Campaigns that reach people who visited your site or engaged with your pins but have not enquired yet.

Reporting

A monthly report on clicks, leads, sales and cost per result, with clear next steps in plain English.

Pinterest ads keyword and interest targeting on a laptop, and a lead landing page on a phone
How we run your campaigns

Be there while people are still planning

Most people on Pinterest have not chosen a brand yet. They are collecting ideas for a project, an event or a purchase. We target the keywords and interests behind those plans, design pins that feel like helpful ideas rather than ads, and send people to a page with a clear next step.

Who we help

Pinterest ads for businesses with ideas worth saving

01

Home & interiors

Kitchen, bathroom, garden, furniture and renovation businesses reaching homeowners while they plan a project.

02

Weddings & events

Venues, planners, florists and photographers reaching couples months before they book.

03

Beauty & lifestyle

Salons, aesthetic clinics and lifestyle brands inspiring people who save looks, treatments and products.

04

Solar, battery & EV charger suppliers

Solar, battery and EV charger brands reaching homeowners planning energy upgrades and eco home improvements.

05

Solar, battery & EV charger installers

Installers inspiring homeowners researching solar roofs, home batteries and driveway chargers, well before they ask for quotes.

06

Property & real estate

Agents and developers showcasing homes, interiors and new builds to people planning a move.

07

Education & training

Course creators and tutors in cooking, crafts, art and wellbeing reaching people who save ideas to learn.

08

Hospitality & local retail

Restaurants, cafés and boutiques inspiring people planning days out, dinners and gifts.

09

Ecommerce & online brands

Online stores turning pins into sales with shopping ads and product catalogues.

How we work

How our Pinterest ads management works

Step 1

Audit

We review your account, tag, existing pins and competitors, and tell you honestly whether Pinterest suits your business.

Step 2

Track

Pinterest tag, Conversions API and key events are set up and tested before any new budget is spent.

Step 3

Launch

We design the first set of pins and launch with several keywords, interests and offers so the data can decide.

Step 4

Improve

Weekly changes to budgets, targeting and pins, plus a monthly report on leads, sales and cost per result.

FAQ

Pinterest ads agency: common questions

Pinterest ads management is included in our Dominate plan, at $10,595 a month or £7,995 for UK clients. This launch price is 50% off for our first 10 clients. Your ad budget is separate and is paid directly to Pinterest. We recommend a starting budget after the free strategy call.

Pinterest works best for visual businesses whose customers plan ahead, such as home improvement, interiors, weddings, beauty, fashion and food. It is usually not the first channel for urgent services or most B2B businesses. We will tell you honestly on the strategy call if another channel would suit you better.

On Instagram people mainly scroll content from accounts they follow. On Pinterest they search and save ideas for future plans, so ads behave more like search. That means keyword targeting matters, and pins can keep getting saved and seen long after they are first shown.

Yes. We design tall image pins and short video pins in your brand style, and write titles and descriptions that help them appear in Pinterest search. Your own photos of real projects usually perform best, and we will guide you on what to share.

Campaigns start showing once they are approved, but people on Pinterest are often planning weeks or months ahead. We track early signals such as saves and clicks alongside leads and sales. We cannot guarantee results, but we set clear targets and report on them every month.

Yes. We can target by country, region and city in both markets, and adjust pins, offers and timing for each audience.

Free strategy call

Let’s build your growth plan

Tell us about your business and goals. We’ll reply within 24 hours, with no obligation.

What happens next

  1. 1Send your details. It takes under a minute.
  2. 2We review your marketing before we speak, so the call is useful.
  3. 3Free strategy call with honest advice and clear next steps.

Tell us about your business

Takes under a minute. We never share your details.

    Ready to get more enquiries from Pinterest ads?

    Book a free strategy call. We will look at your business, your products or services and your goals, and tell you honestly whether Pinterest is the right channel for you.

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