Senior-led digital marketing for UK & US businesses

About

About Shaw Advisory

A Senior-Led Digital Marketing Agency That Works Like Part of Your Team

Shaw Advisory is a senior-led digital marketing agency helping small businesses in the UK and US grow with paid ads, SEO and AI search, websites and social media. With 10 years’ experience and more than 500 projects delivered, we bring big-agency skill without the junior account teams, long contracts or vague reports.

About Shaw Advisory: a 90-day growth plan on a laptop and a plain-English monthly report on a phone
500+
projects delivered
400+
clients served
10
years’ experience
3
core markets: UK, US & UAE

CAMPAIGNS WE RUN ON    Meta · Google · TikTok · LinkedIn · YouTube · Snapchat · Pinterest · X

Who is Shaw Advisory?

Shaw Advisory is a digital marketing agency for small and growing businesses in the UK and US, with a focus on clinics, home services and professional services. We plan and run Meta, Google, TikTok, LinkedIn and YouTube ads, SEO and AI search optimisation, email marketing, website design and social media management. Every account is led by a senior strategist, every campaign is tracked from the first click to the enquiry, and every month you get a clear report on what happened and what we will do next. See our services or read on to learn how we work.

What we believe

How we do things differently

Six principles that shape how we work with every client, whatever the size of the budget.

Senior-led, always

Your account is run by an experienced strategist, not handed to a junior after the sales call.

Tracking before spend

GA4, Tag Manager and conversion tracking go live first, so every pound or dollar is measured.

Honest advice

We tell you what we would do with our own money, including when a channel is not right for you.

Transparent pricing

Plans start from $5,295 a month (Foundation), with Growth at $7,995 and Dominate at $10,595 (launch prices, 50% off for our first 10 clients), with ad spend paid directly to the platforms.

No long lock-ins

A 6-month minimum term to set things up properly, then rolling monthly. We keep clients by getting results.

Ready for AI search

We plan content and SEO for Google and for AI tools such as ChatGPT and AI Overviews.

How Shaw Advisory keeps in touch: weekly updates from your strategist and a monthly review, shown on two phones
How we work with you

One senior point of contact, from first call to monthly review

You deal with the strategist who plans and runs your campaigns, not a sales rep or a rotating junior team. You always know what is being done, why, and what it is achieving.

Who we help

Built for businesses that rely on enquiries

01

Clinics & healthcare

Aesthetic, dental, physio and wellness clinics that need a steady flow of bookings, marketed within advertising and health guidelines.

02

Home services

Trades and home service companies, from builders and plumbers to cleaners and landscapers, that want more local calls and quote requests.

03

Professional services

Accountants, solicitors, consultants and B2B firms that win work through trust, search and LinkedIn.

04

Solar, battery & EV charger suppliers

Wholesalers, distributors and online stores selling solar panels, inverters, home batteries and EV chargers to installers, trade buyers and homeowners.

05

Solar, battery & EV charger installers

Installation companies that need qualified leads for solar panels, battery storage and home or workplace EV chargers, from homeowners and businesses.

06

Property & real estate

Estate and letting agents, developers and property services that need a steady pipeline of valuations, viewings and enquiries.

07

Education & training

Tutors, training providers, coaching businesses and course creators filling classes, programmes and consultations.

08

Hospitality & local retail

Restaurants, cafés, salons, gyms and local shops that want more bookings, footfall and repeat customers.

09

Ecommerce & online brands

Online stores and product brands that want more sales from Meta, Google Shopping, TikTok and email, tracked properly.

How we start

From first call to a working growth plan

Step 1

Free strategy call

A 30-minute call about your business, goals and budget. No obligation and no hard sell.

Step 2

Audit

We review your website, tracking, ads, search visibility and competitors, and share what we find.

Step 3

90-day plan

A clear plan for the first three months: channels, budget, tracking set-up and what success looks like.

Step 4

Rolling monthly

After the 6-month minimum term, we work month to month, improving what works and cutting what does not.

FAQ

About Shaw Advisory: common questions

A senior strategist plans and runs your marketing and is your main point of contact. You will not be passed to a junior account manager after the sales call.

We work remotely with businesses in the UK, the US and the UAE, and keep to UK and US business hours for calls and updates.

We start with a 6-month minimum term so tracking, campaigns and content have time to bed in. After that, we work on a rolling monthly basis.

Our plans start from $5,295 a month (Foundation), with Growth at $7,995 and Dominate at $10,595 (launch prices, 50% off for our first 10 clients). Ad spend is paid directly to the platforms and is separate from our fee. See our services for what is included.

We work with clinics and healthcare, home services, professional services, solar panel, battery and EV charger suppliers and installers, property and real estate, education and training, hospitality and local retail, and ecommerce brands. If your industry is not listed, we are still happy to talk, and we will tell you honestly on the strategy call whether we are a good fit.

Book a free strategy call using the form below or message us on WhatsApp. We will talk through your goals and, if it makes sense, send you a proposal.

Free strategy call

Let’s build your growth plan

Tell us about your business and goals. We’ll reply within 24 hours, with no obligation.

What happens next

  1. 1Send your details. It takes under a minute.
  2. 2We review your marketing before we speak, so the call is useful.
  3. 3Free strategy call with honest advice and clear next steps.

Tell us about your business

Takes under a minute. We never share your details.

    Ready to work with a senior-led team?

    Book a free strategy call. We will look at where your enquiries come from today and show you where the quickest wins are.

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